A Little Web-Analytic Tool

A friend showed me a website called Alexa.com which is a "web information company." This site is pretty helpful for providing amateur "Internet Marketers" with some free and basic web analytic tools. For instance it told me that many users were finding the Santa Rosa Medical Center's website by searching for Santa Rosa Hospital (as it was once called many years ago). That information will help me retool some things behind the scenes, build a better website, and allow people who search for "Santa Rosa Hospital" get accurately directed to the Santa Rosa Medical Center. Also, the information provided me with a baseline for number of visitors and SRMCFL.com's page rank. Now that I've made some changes to the website, I am hoping to see our ranking improve slowly.

Now on Wikipedia: Santa Rosa Medical Center

One of the first things I have done at the Santa Rosa Medical Center was to create a Wikipedia article on the hospital. You can check it out here. This is the second article I have created on Wikipedia and I have made minor edits to numerous entries now.

The internship is going pretty well and I have been making lots of changes to the SRMCFL.com website. I'm focusing on updating the quality of the information to make it more user friendly and also changing back-end functions which will help the website perform better in search engines (hopefully leading to more page views). Hoping that the changes will also place higher quality or more relevant information on our visitors' screens.

Also helped to produce the latest edition of the internal physician newsletter and attending many community events. The best part about the internship is meeting lots of health professionals. Hopefully one of these contacts will turn into a full-fledged job.